Tuesday, August 3, 2010

Working on a New Agency Reel & Presentation


Every advertising agency has a reel. Of course the term 'reel' is as old a term as you'll find in the biz, going way back to when an agency's work was shown over Martinis in a darkened, smokey room on a 16mm projector. Today's reels are a little simpler - a DVD, or web video that can be watched by clients over and over again at their leisure, with the lights on.

Our previous reel was nicely done, with a short introduction about our company and what we do followed by samples of our broadcast, print, and web creative. But times have changed, and so have we.

Our introduction has turned into a short but informative and exciting presentation on what makes Engelhardt and Partners Automotive Advertising a cut above our competition. It focuses on what matters most to car dealers today: The Internet, how to get the most out of it for the least amount of money, and how to tie it in effectively with proven traditional media.

This is our expertise. We've grown from a traditional advertising agency with strong creative and personal service to a fully-integrated digital and traditional house. And we've done it without sacrificing that quality creative and personal service.

Any advertising agency can produce ads. Most are pretty good at it. They can all promise you great results from great creative and money-saving media buys. But most of them fall short when it comes to the full package. And it's the full package that automotive dealers need to truly succeed in today's tough market.

We call it synergy. The synergy of digital and traditional advertising working together to maximize your potential. Our professionals working closely with you to provide solutions to your problems. We don't just work for you. We become part of your team. That's Engelhardt and Partners Advertising, or as we call it around here, The Power of E.
ENGELHARDT AND PARTNERS ADVERTISING HAS PROVEN SOLUTIONS FOR LACK OF TRAFFIC, TARNISHED IMAGES AND BLOATED BUDGETS. WE PRODUCE POWERFUL, FULLY-INTEGRATED AD CAMPAIGNS THAT REMAIN COHESIVE ACROSS ALL MEDIA: DIGITAL, BROADCAST, PRINT, & BEYOND, ENABLING YOU TO INCREASE YOUR MARKET SHARE.

It's time to integrate your digital and traditional advertising. We'll show you how...when our reel is finished! But if you can't wait, go ahead and give us a call at 954-927-2886. We'd be happy to speak with you about a more profitable future.

http://epadv.com

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